After the completion of the website or your online store, our company recommends appropriate ways of promotion and advertising on the internet, so that your investment gains an even greater value. More specifically, we create your business profile on the Social Media by creating advertising campaigns to them in order to attract new audience and we carry out for you full targeted campaigns through Google Adwords, the most efficient way of online advertising.
Social media are, nowadays, one of the most useful advertising tools for your business, as they bring you directly in touch with your potential customers. Through them, you reinforce your corporate identity and promote your products or services to a broad buying public. Among a large number of social networks, we distinguish the most popular and most suitable platforms that can be best used by your company.
Through Facebook, Twitter, Youtube, LinkedIn, Google+, Instagram and other Social Media you can have an interactive communication with your followers, informing them about the latest news and current offers of your products or services. Along with the profile creation, Facebook & Instagram give you an extra option of targeted advertising with a charge (Facebook/Instagram Ads), which can effectively contribute to the brand awareness of your company.
Google AdWords is the most popular and largest online advertising platform in the world which enables you to display your website or your online store to millions of users, just when they are searching on Google for the services and products you provide. In particular, it is a set of link-ads appearing above the search organic results or to the right of them (sometimes under them). As certified users by Google, we undertake entirely the setup and daily monitoring of your advertising campaign, aiming to optimize your online presence.
Which are the real benefits of Google Adwords?
“ Our company helps you to be kept up to date about the performance of your advertising campaign through Google Adwords with weekly or monthly detailed reports so you can evaluate the progress of it over time „
Along with your ad on Google Adwords, you should take into consideration also the Search Engine Optimization of your website, in order to increase, at the same time, your rank in the Google organic search results and other search engines. We recommend to combine these two promotion methods to achieve a gradual reduction in advertising costs and maintain your website on top of the search results.